Multiple activations held together by one production system
Across 2022 and 2023, our team supported a global financial technology brand through major conference activations and employee experiences across Toronto. The work included an interactive booth at the Collision conference built around a 12-foot-high by 20-foot-wide LED wall, a street activation and full venue takeover during Elevate, executive programming and employee events for groups of up to 500 people. To hold the many venues, suppliers, creative elements and decisions together, we created a master production document that became the shared source of truth for the full delivery team. The system worked—and so did the relationship. The team eventually began referring to Jodie as “the client whisperer.”
